Outline Fees for providing LinkedIn Training & Microsurgery
1: The Doctor is In £1200
Customised 50 Minute Presentation by Doctor David Petherick on improving your LinkedIn Presence targeted to the specific needs of your organisation, with 15 minutes of Q&A to follow. 'The Doctor' would be fully liveried with white lab coat and stethoscope. Fee includes recommended 60-minute briefing call and background research.
2: Travel / Webinar Platform Fees £0
Presentation in person (subject to travel and subsistence costs) or Zoom will be used to deliver content remotely.
3: 60 Minute Executive Surgery £140 per person
One hour consultations with David Petherick booked online by anticipated six senior members of staff. This will allow for consultation, edits & advice on profiles and using LinkedIn effectively, with written follow up. These will be charged on a per use basis.
4: 20 Minute Staff Microsurgery £60 per person
Twenty minute consultations with David Petherick booked online by anticipated fifteen members of staff. This will allow for consultation, edits & advice on profiles and using LinkedIn effectively, with written follow up. These will be charged on a per use basis.
5: Interactive Guide & Slide Deck access £240
Online interactive guide (similar to this document) to allow those attending the presentation to download the full slide deck, access additional guides with LinkedIn Tips, download company visual and text assets, and to book Executive or Staff Surgeries.
Example Interactive Guide created for Royal Bank of Scotland
Fixed fee payable on agreement to proceed and date confirmation. Balance calculated and invoiced when individual surgeries are completed. All services come with a 100% 1,000 day satisfaction guarantee.
I welcome the opportunity to discuss the message focus, timing, content and surgery mix with you to agree on how to best deliver on your organisation's learning and marketing objectives.
I look forward to hearing from you, and to helping to create a stimulating, informative and effective package for your team.
David PetherickFebruary 2024
"David delivered an excellent package for us. It began with an inspiring and very enjoyable group presentation, which got all our diverse team aligned. It gave us a common sense of purpose and focus.
He followed that up by providing detailed 40-minute remote consultations with everyone on the team. He delivered these one to one, covering the US and UK teams.
He was also able to spend time one on one with our founder and CEO to assist and guide his social media activity.
As a result of his work, our collective profiles on LinkedIn are far more focused and cohesive. We also have more confidence and structure to how we all interact on LinkedIn. We can now better build our audience, and inform and keep close to our existing and future customers.
I can highly recommend his LinkedIn services — he's knowledgeable, professional, flexible and very attentive."
- Karla Rivershaw — Head of Marketing, Turtl