Are you the dullest person in the world?
Do you want to do business with the dullest people on the planet?
No. Neither do I.
So - add the odd twist, touch of humour, a small diversion or excursion to somewhere we didn't expect to go in your LinkedIn Profile.
Lulu and David Petherick at the Robert the Bruce film World Premiere after-party, June 2019.
These are all things you may not expect, but they are all true, and they are all true of me, David Petherick.
Add something unexpected to your profile. Add something that's not necessarily anything to do with business, but more to do with fun, a story, a wink and a smile.
It's all about starting conversations and sparking human interest.
Let others do beige 'personal blanding'.
Meh!